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November saw the triumphant annual return of SIGMA to the island of Malta. The Summit of iGaming Malta once again brought together the biggest names from the industry all under one roof. We spoke to affiliate manager, Jelena Isakov, about 21Casino and why she loves working in the iGaming industry.
In the extremely competitive world of online casino, it is important to keep your site looking fresh and ahead of current trends.
21Casino has had a bit of a makeover during the past year most notably changing the format of its name. On top of this, the up-and-coming casino has added several different payment methods and has integrated a multilingual support system onto the site.
As a relatively new casino, it is important that 21Casino ensures that it offers players something different. Affiliate manager, Jelena Isakov – who described 21Casino as “sophisticated, various and cheerful” – gives us an insight into what makes the casino so unique: “As we are still a small company, we have the chance to work very close with our players and affiliates and we have a tailormade approach that allows us to dedicate ourselves to them – we make them feel special. I also believe that we have a very simple, but stylish look.”
When prompted to suggest what music genre best represents 21Casino, Jelena showed no hesitation with picking out her choice: “I’d choose Electro Swing because it is a mix of old sophisticated styles spiced up with modern energetic beats which makes everyone want to dance!”
Having only opened its virtual doors in 2015, 21Casino is still a relatively new casino that has big aspirations and plans. Jelena gave us a little taste of where she sees the casino in five years’ time: “I see ourselves as one of the industry’s leading brands seen as a recognisable and household name. We are working hard to achieve it.”
Hailed as one of the most competitive markets in the entire world, the iGaming industry is booming with online casinos and players who are waiting to be snapped up.
Jelena recognises the importance of player happiness and shared some of the ways 21Casino keeps hold of its members: “Well, first of all we have friendly and helpful support who are very dedicated. We always have something instore for our players be this free chips, free spins, holidays, trips, shopping vouchers, car giveaways and other competitions. There is always something going on.”
Like what you’ve seen, but you’re not a member? Don’t worry – we have got your back. Available exclusively at Netent Casino, sign up to 21Casino through us today and not only will you be able to get your hands on 21 no deposit free spins, but you will also be able to get 100% up to unlimited on your first deposit – how crazy is that?!