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Italy is a very strictly regulated market, meaning casinos can only accept Italian players if they have complied to their regulations and been issued a license. Not a lot of casinos currently have Italian licenses, due to the strict nature of the regulations and financial implications. However, Italy is a hugely valuable gaming market and Netent have finally broken through!
Back in March 2014, Netent signed an agreement with Italian licensed platform provider GameAccount Network. This allowed GameAccount Network to integrate with Netent’s system to provide Netent games to online casinos operating in Italy, which is a great step for all involved. It’s great for Netent as they can widen their customer base and great for players as they now have more choice and can enjoy Europe’s most popular online casino games.
Now, through this agreement, Netent games are live in Italy via Eurobet. Italian players can register and play on Italian licensed Eurobet and play a range of fun filled Netent games online.
“I am very pleased that we now have our integration completed with GameAccount Network, and it has been a great team effort from both organisations. I am very excited that Eurobet is now live with a wide selection of our best-in-class games, and I am confident that Eurobet and its players will now be able to enjoy the very best player experience that exists on the market today. As we have previously announced, SNAI and SISAL are also waiting to go live with NetEnt´s games over the GameAccount Network platform, and their commercial launch will be announced separately.”
– Björn Krantz, Chief of GMO and MD at NetEnt Malta Ltd.
This is a great move for all concerned and we can’t wait for updates to see exactly how the games are received in Italy and I am sure that many more Italian licensed casinos will very soon be following suit.